Privacy Policy

Privacy Notice

Last Updated: Oct 10, 2023

At Hound Technology, Inc. d/b/a/ Honeycomb (“Honeycomb”, “we” or “us”), we are committed to maintaining the confidentiality, integrity, and security of information we process about our users. This Privacy Notice describes how we treat personal information we collect when you visit the Honeycomb website, or access and use the internet-based services offered by Honeycomb on our website (such services, software, and the website are collectively referred to as the “Services”). This Privacy Notice does not apply to content submitted by Honeycomb customers to the Services under a customer account. If applicable, please refer to the privacy notice(s) made available by the Honeycomb customer for more information regarding how such customer may use Honeycomb’s Services to process your personal information. This Privacy Notice is incorporated into, and considered a part of, the Honeycomb Terms of Services, currently located at (the “Terms”).


If we make changes to this Privacy Notice, these changes will be posted on our website in a timely manner. We reserve the right to modify this Privacy Notice at any time, so please review it frequently. You can determine when this Privacy Notice was last revised by referring to the “Last Updated” legend at the top of this page. Any changes to this Privacy Notice will become effective upon our posting of the revised Privacy Notice on our website.


We collect Personal Data from you when you visit our website and when you send us information or communications in connection with your use of the Services.

“Personal Data” means any data that directly or indirectly identifies you or could be used to contact you, including, for example, your name, address, telephone number, e-mail address, as well as any other non-public information about you that is associated with or linked to any of the foregoing data.

Personal Data You Provide to Us

We receive or collect Personal Data when we operate and provide our Services, including when you install, access, or use our Services.

  1. Account: We collect Personal Data from you, such as your first and last name, e-mail and mailing addresses, telephone number, professional title, company name, and password when you register for an account. In addition, where applicable, we (or our third-party credit card or payment processor on our behalf) may collect Personal Data including your credit card number or account information. We process this Personal Data to comply with our legal obligations under applicable data protection laws and to fulfill our contractual obligation to you.
  2. Customer Support: When you contact us, we keep a record of email and chat communications to address and resolve any issues you are facing. Pursuant to applicable data protection laws, we process this Personal Data to fulfill our contractual obligations to you.
  3. Services: When you use our Services, we may automatically store, process, and transmit your Personal Data and information related to it including analytics, logs, plan selections, and usage activity. Pursuant to applicable data protection laws, we process this Personal Data to fulfill our contractual obligations to you.
  4. Device and Usage: We also collect other types of information automatically, such as operating system and version, IP address, your machine data, telemetry data, operating environment, and hardware profiles. We may collect Personal Data at other points in our website that state that Personal Data is being collected. We process such information to enhance security, monitor and verify identity or service access, combat spam or other malware or security risks. Pursuant to applicable data protection laws, we process this personal information to satisfy our legal obligations.
  5. Surveys: From time to time we may collect Personal Data from customers via surveys. If we conduct a survey in which you participate, we may collect additional profile information. This information is used solely to improve the content of our web pages and the quality of our Services. Pursuant to applicable data protection laws, we process this Personal Data to satisfy our legitimate interests as described above.
  6. Blogs/Message Board: We may collect Personal Data that you disclosed on our message boards or blogs. Any information that you disclose in those forums becomes public information and may therefore appear in public ways, such as through search engines or other publicly available platforms. This information may be “crawled” or searched by third parties. It could also be read, collected, or used by other users to send you unsolicited messages. We process such Personal Data to better understand you and the way you use and interact with our Services. In addition, we use such information to customize, measure, and improve our Services and to develop new Services. Pursuant to applicable data protection laws, we process this Personal Data to satisfy our legitimate interests as described above.
  7. Analytics: We use third-party services, such as Amplitude and Intercom, to view aggregated information about end user usage and interactions.  Where possible, we take steps to minimize or mask the information sent to third parties (such as encoding the data). The legal basis for processing the above mentioned data is the legitimate interest of operating the Services.
  8. Session Information. We also use FullStory to collect information about your interaction with the Services to improve and better support your use of our Services. Information may include the resources that you access, pages viewed, how much time you spent on a page, and how you reached our website. We also log the details of your visits to our website and information generated in the course of using the Services, such as mouse movements, clicks, page visits, text entered, how long you spent on a page, and other details of your actions on the Services. FullStory allows us to watch a DVR-like visual video playback of user sessions on the Services so we can identify usability problems and other areas of improvement. FullStory may process the data pursuant to its Privacy Policy. We mask sensitive information such as field names and values, billing information, passwords, and API keys before sending the information to Fullstory. The legal basis for processing this data is the legitimate interest of operating the Services.

Cookies: We also use “cookies” and various other tracking technologies (e.g., cookies, beacons, and pixels) to store, operate and provide our Services. We use these tools to ensure that you receive a personalized experience and to keep your account safe. Pursuant to applicable data protection laws, we process such Personal Data to satisfy our legitimate interests as described above. As required by law, we will ask for your consent. Please refer to the “Cookies” section below for more information.

Personal Data Collected by Third Parties

We may receive Personal Data about you from companies that provide services (such as payment processing services) in connection with the Services (collectively, “Partner Companies”). Our Partner Companies may supply us with Personal Data, such as your name and e-mail, and mailing address information, to help us establish the account or fulfill orders. We may add this information to the information we have already collected from you via our website to perform and improve the Services. Pursuant to applicable data protection laws, we process such Personal Data to satisfy our legitimate interests as described above.

This Privacy Notice applies only to the use and disclosure of Personal Data that we collect while you use the Services. Our providing a link to any other website or location is for your convenience and does not signify our endorsement of such other website or location or its contents. Your use of these third-party services is subject to the terms for these third-party services.


Our primary purpose in collecting Personal Data is to provide you with a secure, smooth, efficient, and personalized experience on the Services. In general, we use your Personal Data to create, develop, operate, deliver, and improve our Services. Examples of how we may use your Personal Data include:

  1. to facilitate the creation of and secure your account on our network;
  2. identify you as a user in our system;
  3. to provide you the Services;
  4. to improve the quality of experience when you interact with the Services and the administration of the Services;
  5. to send you a welcome e-mail to verify ownership of the e-mail address provided when your account was created;
  6. to send you administrative e-mail notifications, such as security or support and maintenance advisories; and
  7. to send upgrades and special offers related to the Services, should you request to receive such communications from us.

We may also create de-identified records using Personal Data by excluding information (such as your name) that render the data personally identifiable to you. We use this de-identified to (i) monitor and analyze use of the Services and for the technical administration of the Services, (ii) analyze request and usage patterns so that we may enhance and improve the content and functionality of the Services, (iii) generate and derive useful data and information concerning the interests, characteristics and website use behavior of our users, and (iv) verify that users of the Services meet the criteria required to process their requests. We also reserve the right to use such de-identified data for other purposes and to disclose de-identified data to third parties at our discretion.

If you provide feedback on the Services, we may use such feedback for any purpose, provided we will not associate such feedback with your Personal Data. We will collect any information contained in such communication and will treat the Personal Data in such communication in accordance with this Privacy Notice.


We may share your Personal Data with Partner Companies to provide specific Service or technical support, such as payment processing, maintenance services or support communication. Partner Companies will have access to your Personal Data only to perform these services on our behalf and are obligated not to disclose or use it for any other purpose.

Although we currently do not have a parent company, any subsidiaries, joint ventures, or other companies under a common control (collectively, “Related Entities”), we may in the future. We may share some or all of your Personal Data with these Related Entities, in which case we will require our Related Entities to honor this Privacy Notice. If another company acquires our company or our assets, that company will possess the Personal Data collected by it and us, and we will use our best efforts to ensure that such other company will assume the rights and obligations regarding your Personal Data as described in this Privacy Notice as and to the extent required by applicable law.

We will disclose any information about you to government or law enforcement officials or private parties as we, in our sole discretion, believe necessary or appropriate to: (1) comply with a legal requirement or process, including, but not limited to, civil and criminal subpoenas, court orders or other compulsory disclosures; (2) enforce this Privacy Notice or the Terms; (3) respond to claims of a violation of the rights of third parties; (4) respond to user comments or Services inquiries; (5) protect the our rights, property, or safety and the rights, property and safety of the Services, our users or the public; or (6) prevent or stop any activity we may consider to be, or to pose a risk of being, illegal, unethical, inappropriate or legally actionable. However, Honeycomb will endeavor only to disclose information requested via a valid legal process, and will endeavor to notify any user about whom we have disclosed information if possible.

Except as otherwise stated in this policy, we do not generally sell, trade, share, or rent the Personal Data collected from the Services to third parties. You expressly consent to the sharing of your Personal Data as described in this policy.


We are committed to protecting the security of your Personal Data. We use a variety of physical and electronic industry-standard security technologies and procedures to help protect your Personal Data from unauthorized access, use, or disclosure in compliance with the applicable law.

You also play a vital role in protecting your own personal information. For example, we require you to enter a password to access the Services. When registering with our Services, it is important to choose a password of sufficient length and complexity, to not reveal this password to any unauthorized parties, and to immediately notify us if you become aware of any unauthorized access to or use of your account. Despite these measures, you should know that we cannot fully eliminate security risks associated with Personal Data, and mistakes and security breaches may happen.

Furthermore, we cannot ensure or warrant the security or confidentiality of information you transmit to us or receive from us by Internet or wireless connection, including email, phone, or SMS, since we have no way of protecting that information once it leaves and until it reaches us. If you have reason to believe that your data is no longer secure, please contact us at the email address, mailing address, or telephone number listed at the end of this Privacy Notice.


Subject to certain limitations and exceptions allowed by law, Honeycomb offers the choices and honors the exercise of the rights described in this Section for its users regardless of their location. Depending on where you reside, you may have other rights available to you in addition to those described in this Section. For more information, please review the Location-Specific Notices section below.

 You are entitled to review, correct, or amend your personal information, or to delete that information. At any time, you may access and change any of your Personal Data in your account by editing your profile within the account management portion of our website or by sending an e-mail to us at You may request deletion of your account information by us, but please note that we may be required (by law or otherwise) to keep this information and not delete it (or to keep this information for a certain time, in which case we will comply with your deletion request only after we have fulfilled such requirements). When we delete account information, it will be deleted from the active database, but may remain in our archives. You may revoke your consent as related to our use and collection of specific Personal Data by contacting us at We will process your request in accordance with applicable data protection laws.

We may periodically send you free newsletters and e-mails that directly promote the use of the Services and may contain advertisements for third parties. When you receive newsletters or promotional communications from us, you may indicate a preference to stop receiving further communications from us and you will have the opportunity to “opt-out” by following the unsubscribe instructions provided in the e-mail you receive or by contacting us directly (please see contact information below). Should you decide to opt-out of receiving future mailings, we may share your e-mail address with third parties to ensure that you do not receive further communications from third parties. Despite your indicated e-mail preferences, we may send you notice of any updates to the Terms or this Privacy Notice.


We store your Personal Data securely throughout the life of your account with us. We will only retain your Personal Data for as long as necessary to fulfill the purposes for which we collected it, including for the purposes of satisfying any legal, accounting, or reporting obligations or to resolve disputes. The criteria we use to determine storage periods include the applicable contractual provisions that are in force, legal statutory limitation periods, applicable regulatory requirements and industry standards.

While retention requirements vary by jurisdiction, information about our typical retention periods for different aspects of your personal data are described below.

  1. Contact information for marketing purposes is retained on an ongoing basis until you un-subscribe. Thereafter we will add your details to our suppression list indefinitely.
  2. Records of communications with you may be kept indefinitely.
  3. Information collected via technical means such as cookies, webpage counters and other analytics tools is kept for a period of up to one year from expiry of the cookie.


We are headquartered in, and collect, use, and otherwise process Personal Data we collect or otherwise receive about you in, primarily in the United States, which may not provide equivalent levels of data protection as your home jurisdiction. This processing is necessary to provide the Services to you pursuant to the Terms. We will process all such Personal Data as described in this Privacy Notice and as otherwise required by applicable data protection laws, including as required pursuant to the EU-U.S. Data Privacy Framework and the UK Extension thereto. For more information regarding our participation in the EU-U.S. Data Privacy Framework, please refer to the Location-Specific Notices Section below.


We use cookies and similar tracking technologies to collect information about your use of our Services, to remember your preferences for your convenience, and to provide you with functionality on our Services. Cookies are small pieces of information that a website sends to your computer’s hard drive while you are viewing a website. We may also use navigational data like Uniform Resource Locators (URL) to gather information regarding the date and time of your visit and/or access to the Services and the solutions and information which you viewed. Like most Internet services, we automatically gather this information and store it each time you visit our website or access your account on our network.

We use session cookies (which expire once you close your web browser) to help identify that you have logged into the Services, to tell us how and when you interact with the Services, and to provide you with a more personal and interactive experience while using the Services. We also utilize persistent cookies to make it easier to log into and use the Services. Persistent cookies remain on computers after the web browser is closed or the computer is turned off.

Cookies set by us are called “first party cookies,” while cookies set by others are called “third party cookies.” A third-party cookie can recognize your device both when it visits our Services and when it visits certain other websites or mobile apps. We do not control how third-party cookies are used, so you should check the website of a third-party cookie provider for more information about how they are used. Both first party and third-party cookies can serve many functions, such as analytics, marketing, and advertising.

We do not track or respond to browser “Do Not Track” requests.

Type of Cookie Purpose
Authentication Cookies These cookies (including local storage and similar technologies) tell us when you are logged in, so we can customize your experience and connect your account information and settings.
Site Features and Services These cookies provide functionality that help us deliver products and the Services, whether or not logged in. For example, cookies can help you log in by pre-filling fields. We may also use cookies and similar technologies to help us provide you and others with social plugins and other customized content and experiences, such as a chat window for customer support.
Analytics and research These cookies are used to understand, improve, and research products and services, including when you access the Services and related websites and apps from a computer or mobile device. For example, we may use cookies to understand how you are using site features, and segmenting audiences for feature testing. We and our partners may use these technologies and the information we receive to improve and understand how you use websites, apps, products, and services.

How to Manage Cookies

Depending on whether you would like to manage a first-party or third-party cookie, you will need to take the following steps:

  1. Our Cookies (first party cookies): You can use the browser that you are using to view this website to enable, disable or delete cookies. To do this, follow the instructions provided by your browser (usually located within the “Help”, “Tools” or “Edit” settings). If you set your browser to disable cookies, you may not be able to access secure areas of the Services and other parts of the Services may also not work properly.

Many browser manufacturers provide helpful information about cookie management, including, but not limited to:

  1. Google Chrome
  2. Internet Explorer
  3. Mozilla Firefox
  4. Safari (Desktop)
  5. Safari (Mobile)
  6. Android Browser
  7. Opera

You can also find out more information about how to change your browser cookie settings at

  1. Third Party Cookies: Cookies that are placed on your browsing device by a third party can be managed through your browser (as described above) or by checking the third party’s website for more information about cookie management and how to “opt-out” of receiving cookies from them


We do not knowingly collect or solicit Personal Data from anyone under the age of 13. If you are under 13, please do not attempt to register for the Services or send any Personal Data about yourself to us. If we learn that we have collected Personal Data from a child under age 13, we will make commercially reasonable efforts to delete such information from our database. If you believe that a child under 13 may have provided us Personal Data, please contact us at We do not knowingly collect or solicit Personal Data from anyone under the age of 13. If you are under 13, please do not attempt to register for the Service or send any Personal Data about yourself to us. If we learn that we have collected Personal Data from a child under age 13, we will make commercially reasonable efforts to delete such information from our database. If you believe that a child under 13 may have provided us Personal Data, please contact us at



This section only applies to individuals residing in California:

You may request and obtain from us once a year, free of charge, certain information about the Personal Data (if any) we disclosed to third parties for direct marketing purposes in the preceding calendar year. If applicable, this information would include a list of the categories of Personal Data that was shared and the names and addresses of all third parties with which we shared information in the immediately preceding calendar year. We don’t sell or share your Personal Data, as each term is defined under the California Consumer Privacy Act, as amended, without your consent. You may contact us to stop any such sales or sharing of your Personal Data (in the event we do) or to revoke your consent concerning our use and collection of your Personal Data. If you are a California resident and would like to make such a request, please submit your request in writing to

European Economic Area & United Kingdom

This section only applies to individuals residing in any of the countries of the European Economic Area (“EEA”), or the United Kingdom:

Additional Notices

Honeycomb acts as a controller of the Personal Data we collect and use in providing Services to our customers.

  1. Legal Bases for Processing Personal Data: We may process your Personal Data if you consent to the processing, to satisfy our legal obligations, if it is necessary to carry out our obligations arising from any contracts we entered with you or your employer or to take steps at your request prior to entering into a contract with you or your employer, or for legitimate interests, such as improving our Services, monitoring trends and developing new products.
  2. Direct Marketing: If you are residing in the EEA or the UK and a current customer, we will only contact you by electronic means (email or SMS) with information about our Services that are similar to those which were the subject of a previous sale or negotiations of a sale to you. If you are a new customer and located in the EEA or the UK we will contact you by electronic means for marketing purposes only if you have consented to such communication. You have the right to withdraw that consent at any time by using the unsubscribe options in the email marketing communications sent by us.
  3. Individual Rights: If you are residing in the EEA or the UK when your Personal Data is collected, you have the following rights, which can be exercised by contacting us at so that we may consider your request under applicable law.
  • You have the right to request access to your Personal Data. This enables you to receive a copy of the Personal Data we hold about you and to check that we are lawfully processing it. You can also access and change any Personal Data we store through your account page. You have the right to request the correction of any Personal Data we hold about you, and to request erasure of your Personal Data.
  • You have the right to object to your Personal Data being processed by us where we are relying on a legitimate interest (or those of a third party). Where your Personal Data is processed on the basis of your consent, you have a right to withdraw your consent at any time by notifying us, but this will not affect the lawfulness of processing by us based on consent given by you before the time consent has been withdrawn.
  • You have the right to request that we suspend the processing of Personal Data about you, for example if you want us to establish its accuracy or the reason for processing it. If you do ask us to delete or stop processing your Personal Data, we will not always be required to do so. If this is the case, we will explain why.
  • You also have the right to request the transfer of your Personal Data to another controller. This right only applies in certain circumstances. Where it does not apply, we will explain why. 

If you reside in the EEA or the UK, you have the right to lodge a complaint with a national data protection supervisory authority in your country of residence. You can find your supervisory authority name and contact details under

The rights described above may be limited by local laws. Further, your right of access and deletion is not absolute and may not be available if fulfillment of such right would, among other things:

  1. cause interference with execution and enforcement of the law and legal private rights (such as in the case of the investigation or detection of offenses and legal claims or the right to a fair trial);
  2. breach or prejudice the rights of confidentiality and security of others;
  3. prejudice security or grievance investigations, corporate re-organizations, future and ongoing negotiations with third parties, the compliance with regulatory requirements relating to economic and financial management; or
  4. where the burden or cost of providing access would be disproportionate or the interest of others would otherwise be violated.

Data Transfer Framework Compliance

Honeycomb complies with the EU-U.S. Data Privacy Framework (“EU-U.S. DPF”) and the UK Extension to the EU-U.S. DPF as set forth by the U.S. Department of Commerce. Honeycomb has certified to the U.S. Department of Commerce that it adheres to the EU-U.S. Data Privacy Framework Principles (“EU-U.S. DPF Principles”) with regard to the processing of personal data received from the European Union in reliance on the EU-U.S. DPF and from the United Kingdom (and Gibraltar) in reliance on the UK Extension to the EU-U.S. DPF.  If there is any conflict between the terms in this Privacy Notice and the EU-U.S. DPF Principles, the Principles shall govern.  To learn more about the Data Privacy Framework (DPF) program, and to view our certification, please visit

In compliance with the EU-U.S. DPF and the UK Extension to the EU-U.S. DPF, Honeycomb commits to resolve DPF Principles-related complaints about our collection and use of your personal information.  EU and UK individuals with inquiries or complaints regarding our handling of personal data received in reliance on the EU-U.S. DPF and the UK Extension to the EU-U.S. DPF should first contact Honeycomb at: or Honeycomb Privacy, 944 Market St., 6th floor, San Francisco, CA 941025. If you have a complaint that remains unresolved after contacting us, concerning our handling of your personal data, you may contact the panel established by the EU data protection authorities (DPAs) or the UK Information Commissioner’s Office (ICO) and the Gibraltar Regulatory Authority (GRA) with regard to unresolved complaints. Honeycomb commits to cooperate and comply respectively with the advice of the panel established by the EU data protection authorities (DPAs) and the UK Information Commissioner’s Office (ICO) and the Gibraltar Regulatory Authority (GRA) with regard to unresolved complaints concerning our handling of personal data received in reliance on the EU-U.S. DPF and the UK Extension to the EU-U.S. DPF. You also may have the possibility, under certain conditions, to invoke binding arbitration for complaints through the Data Privacy Framework Panel. To learn more about the Data Privacy Framework Panel and the possibility of binding arbitration, please visit:

As explained in this Privacy Notice, Honeycomb sometimes provides Personal Data to third parties to perform services on our behalf. If we transfer Personal Data received under the Data Privacy Framework to a third party, the third party’s access, use, and disclosure of such Personal Data must also be in compliance with our Data Privacy Framework obligations, and we will remain liable under the Data Privacy Framework for any failure to do so by the third party unless we prove we are not responsible for the event giving rise to the damage.

Honeycomb is subject to the investigatory and enforcement powers of the Federal Trade Commission (FTC). We may be required to disclose personal information that we handle under the Data Privacy Framework in response to lawful requests by public authorities, including to meet national security or law enforcement requirements.


We welcome your comments or questions regarding this Privacy Notice. Feel free to e-mail comments or questions to us at or you can write us at 548 Market Street #25362, San Francisco, CA 94104-54013. You may also reach our data protection officer (DPO) at the same e-mail and mailing address above.